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The Power of Pink - Pink Works

Show you care, be aware!

Do you think pink? The color pink is symbolic of many things. It can mean love or happiness. However, pink ribbons could only man one thing and that is breast cancer. In fact, it has been the widely accepted symbol for this dreaded disease that tops the main cause of death among women all over the world. As such, whenever you see people wearing pink ribbons or establishments displaying the logo in their display windows, you will automatically know that they are supporting the advocacy on breast cancer awareness

Says Margaret Welch, director of the Color Association of the United States:

“Pink is the quintessential female color. The profile on pink is playful, life-affirming. We have studies as to its calming effect, it’s quieting effect, its lessening of stress. Pastel pink is a shade known to be health-giving; that’s why we have expressions like ‘in the pink’ . You can’t say a bad thing about it.”